Supporting Apprenticeships

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Meet Eliza, our newest and youngest member of the Deni-Deni team. At the tender age of sixteen she is already proving her salt and making life here in our busy studio a little less manic.

Our good friend Blackburn College are delivering her leather goods apprenticeship course and having plucked Eliza away from their Level 3 Art and Design diploma we trust she is en route to a long fruitful career with us. Employing and training youngsters has so far proved my gut instincts right. Over the years I have had many young people work alongside me and it has always been a win win experience. We stay in touch with everyone who has worked here and some come back to help when we are in extremely busy periods, others simply pop in to have coffee and a catch up.

Eliza’s story is quite unique and better told by her;

” Having been bullied since primary school – school life was not easy. Following a car accident in high school I decided to be home educated. Working towards qualifications especially in art was hard, so to be accepted in to college before normal entry age was amazing. Having a year there developed my confidence and so when Denise offered me the possibility of a career in leather goods I couldn’t be happier! After all those years I now realise my potential and see that the problem was never mine but that of the bullies.

Denise suggested I keep a daily journal of everything I learn here at the studio. It’s nothing like I thought it would be. I imagined my routine would be general housekeeping for a good while. I was happily surprised that even on my first day I could list 18 new processes that I had learnt. I had been apprehensive about joining such a tight team but from the minute I walked in the door they made me feel welcome and part of their family. I like everything I do here at work and feel priviliged to be part of such a unique company. I hadn’t been here even a few months before I was sat with Denise, Hannah and Aden at Topshop Uniques SS15 catwalk show at LFW seeing bags I had helped make. Woohoo!”

Apprenticeships I hope will become a stronger significant educational option. Our local MP Jake Berry works hard to drive up numbers for apprenticeships in Rossendale and Prince Andrews view that University is not the only way to succeed in life is spot on.